Gift Wrapping Products Market Set to Reach USD 34.26 Billion by 2032, Driven by Sustainability and Personalization Trends
Gift Wrapping Products Market
The global gift wrapping products market, valued at USD 19.12 billion in 2023, is projected to grow at a CAGR of 6.7% from 2024 to 2032, reaching USD 34.26 billion by 2032, according to recent market analysis. The surge is fueled by rising demand for eco-friendly materials, customized packaging solutions, and the influence of social media and experiential gifting trends.
Key Market Drivers
- Sustainability Takes Center Stage
- Personalization and Celebrations Boom
- E-Commerce Expansion
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Regional Insights
- North America dominates the market (largest share), driven by high holiday gifting rates (87% participation in 2022) and 33% of manufacturers adopting sustainable options.
- Asia-Pacific is the fastest-growing region, with China and India seeing 19% and 27% growth, respectively, due to rising disposable incomes and Western influence.
Market Segmentation Highlights
- By Material: Paper & paperboard lead (eco-friendly demand).
- By Product: Wrapping paper dominates, fueled by e-commerce and aesthetics.
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Key Players
- IG Design Group plc
- Packaged Craftnetics Pvt. Ltd.
- Papyrus Recycled Greetings
- Avanti Press Inc.
- Paperhaven
- Caspari Inc.
- The Greetings Company
- Papyrus-Recycled Greetings
Looking Ahead
The gift wrapping industry is evolving with green alternatives and hyper-personalization, aligning with consumer preferences for sustainability and memorable unboxing experiences.
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